长城航空公司标志与VI设计
长城航空公司是一家以运营国际航线为主的货运航空公司。标志兼顾行业的安全与专业，文化的久远与厚重，现代的轻盈与速度。东道设计与长城航空进行了标志、VI设计、机身形象设计等的合作。
LOGO由Great Wall的首字母“G”和“W”组成，同时形成了飞机在空中转弯的高难度飞行姿态，并且向上扬起，体现了速度和力量。理性的蓝色是工业的力量和信息化的科技感互相结合的色彩，用在航空公司当中非常适合。
The professional image of the logo gives the promise of safety, reflecting the company’s pragmatic attitude and excellence. The name Great Wall points out the long history of the company, referring to the long history of the Great Wall.
G for Great and W for Wall were combined in the company’s logo. The shape of the characters symbolises the plane rising into the air, showing power and speed. The colour blue here stands for the combination of industrial strength, science and technology – the basis for success in the aviation industry.
飞行中的机身形象。
The logo is reaching dynamically to the sky
企业形象的细节，应用在机身和引擎上的弧线是非常感性的，体现了细腻的服务品质。
It’s in the detail: The subtle arc stands for Great Wall Airlines’ high quality standards